Continuing Education
Investing in talent for greater banking resilience - Interview with Hervé Broch
September 1, 2025
At Banque Raiffeisen Région Genève Rhône, skills development and cooperative roots guide management strategy. Hervé Broch, Chairman of the Management Board, shares his views on the importance of training, proximity management and adaptability in the face of the challenges of a changing sector.
Hervé Broch, you are CEO of Banque Raiffeisen Région Genève Rhône. How important is skills development at your bank?
Skills development is a central pillar of our business. We believe that a continuously trained and evolving team is essential to providing excellent service. It is also a lever for motivation and adaptation to changes in the industry. That's why we invest heavily in the ongoing training of our staff.
How would you describe the management philosophy at your bank?
Our management approach is rooted in our cooperative identity. Our management approach is based on proximity, trust and a lasting commitment to our employees and customers. Our aim is to enable each individual to develop his or her full potential and contribute effectively to our collective success.
What do you expect from your managers in terms of management, and how do you support them in their training?
We expect our managers to embody exemplary management, taking into account the specific features of our cooperative model. It is essential that this cooperative spirit remains anchored in the DNA of all our employees. That's why we support them with dedicated training, so that they can guide their teams while embodying our values of proximity and sustainability.
A new edition of the ISFB Banking Management & Adaptability Certificate will start soon (October 2025). What major challenges do you see in this area, and how can this program offer concrete solutions?
The ISFB Certificate in Banking Management and Adaptability meets the challenges of a changing industry. It helps our managers adapt to change and remain proactive, ensuring the resilience of our institution.
Your bank works regularly with the ISFB. What benefits does your bank derive from this collaboration?
Our regular collaboration with ISFB enables us to benefit from cutting-edge expertise and training tailored to our needs. This strengthens our teams' skills and supports our operational excellence, while ensuring alignment with industry best practice.
